We love candy at Northwestern Extract and love creating new candy flavors too. Below are a few that we are excited to see in the next coming year.
Natural Candy Flavors
- Exotic Fruit Flavors: Consumers are drawn to candies featuring exotic fruit flavors such as dragon fruit, lychee, passion fruit, and guava. These flavors offer something different from traditional options and give customers a unique taste experiences.
- Botanical and Herbal Flavors: Incorporating botanical and herbal flavors such as rosemary, thyme, lavender, and basil into candies gives natural but different subtle flavors. Natural, floral and plant-based products continue to grow in popularity and these also be added to existing flavors to create something new.
- Functional Ingredients: With the continued growth in health and wellness, candies infused with functional ingredients such as vitamins, antioxidants, and adaptogens are emerging. These candies offer added benefits beyond mere indulgence, catering to health-conscious consumers.
Global and Spicy Flavors
- Global Flavor Influences: Candy flavors inspired by international cuisines and global ingredients are gaining popularity. Examples include matcha green tea, yuzu citrus, chai spice, and mango sticky rice. All of these offer a fusion of cultural flavors and experiences.
- Spicy and Savory Flavors: Spicy flavors continue to be a fan favorite with flavors like chili mango, jalapeno-lime, and habanero chocolate. These flavors give the combination of sweet and spicy tastes.
- Alcoholic Beverage-inspired Flavors: Candies inspired by cocktails and alcoholic beverages are becoming increasingly popular. Flavors like mojito, piña colada, margarita, and bourbon caramel appeal to adult consumers looking for nostalgic or sophisticated taste experiences. Since these flavors are without any of the alcohol, everyone can enjoy.
- Limited Edition and Seasonal Flavors: Candy brands are experimenting with limited edition and seasonal flavors to generate excitement and encourage repeat purchases. These flavors are often tied to holidays, seasons, or special events. By limiting flavors, you can create a sense of urgency and exclusivity among consumers.
Does your company want to give any of these a try? We would love to help you get a flavor just right. Give us a call today or fill out our request flavor form to get started.
